Perceived Quality – Aircraft Seats: Bringing the Flying Experience to New Levels

Presenter : Jean-Christophe Gaudeau — Strategic Projects Director – Product Strategy

An interactive talk on perceived quality related to aircraft seats. Take a deep journey into the human senses from the creative mind perspective. See, feel, and interact as we ask explore questions such as: How does our mind sense a shape? How does it feel an object? What does it expect when we interact with an object? Participation is required to understand the true essence of an object from the brain’s perspective. So come prepared to share your thoughts and have fun in the process.